Brand Assets & Guidelines
Download logos, photos, and reference our brand guidelines. Everything you need to represent The EDGE.
Brand Identity
Click any logo to download. All logos are provided in SVG format for crisp display at any size.
Photography
High-resolution photos for marketing materials. Click to download individual images or use the buttons to download entire categories.
Visual Identity
Our colors evoke adventure, trust, and energy. Navy conveys reliability while orange drives action.
Headers, backgrounds, primary UI
CTAs, buttons, highlights
Links, accents, hover states
Secondary accents, badges
Alerts, special offers
Section backgrounds
Navy Gradient
#1e3a5f → #2d4a6f
CTA Gradient
#ff6d00 → #ff8f00
Hero Overlay
90% → 40% opacity
Typography
We use Montserrat for headings and Open Sans for body text. Both are loaded via Google Fonts.
Headings
Montserrat
Weights: 400, 500, 600, 700, 800
Regular (400)
Semibold (600)
Extrabold (800)
Body Text
Open Sans
Weights: 400, 500, 600, 700
Regular (400) - Body text
Semibold (600) - Emphasis
Bold (700) - Strong
Live on The EDGE
60px / 800Live on The EDGE
48px / 800Live on The EDGE
36px / 700Live on The EDGE
24px / 600Live on The EDGE
16px / 400Messaging
Our brand voice is adventurous, encouraging, and genuine. We inspire action while maintaining safety and trust.
Active, exciting language that inspires people to try something new.
Supportive, inclusive, and builds confidence for every skill level.
Clear communication about safety without being intimidating.
"Live on The EDGE"
Primary tagline"Life's Epic Here"
Hero eyebrow"Colorado's Premier Adventure Park"
DescriptorReference
Location
Castle Rock, CO
37 min from Denver & Colorado Springs
Phone
(720) 733-9477
zip@theedgezip.com
TripAdvisor
5.0 Rating
2,117+ Reviews
Social
@theedgezip
Instagram, Facebook, YouTube
Tagline
Live on The EDGE
For source files, vector assets, or brand usage questions, reach out to our team.
Contact Us